The Pfeiffer Report on Emerging Trends and Technologies

The Adobe Creative Suite 4: Tools for a Moving Target

If you follow the mainstream technology media, you might be led to believe that full-featured application software is a dying breed, soon to be replaced by on-line services and cloud computing. Not so fast...
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We have watched emerging trends in media and technology for a long time, and it is our deep conviction that there is no way of measuring the disruptive patterns of innovation.

If you want to catch the very beginning of a new trend, you can not expect the reassurance of statistical verification. You have to go out on a limb. You have to trust your judgement and your experience.

And that is exactly why we are publishing this trend report: to share the trends which are showing up on our radar.

This is not a blog. The reports we publish do not appear regularly: trends do not come with a press release attached, and they have their own unpredictable calendar.

That's why our reports appear when we have spotted something meaningful rather than according to a pre-established editorial calendar.

I hope you will find them useful.

Andreas Pfeiffer

The Emergence of the Post-Digital Media Cloud
Ever since digital media and the Internet have begun to challenge conventional media, the impending demise of the latter has been predicted by industry observers and casual on-lookers alike. But today's media reality is beginning to look somewhat different.

Do We Need an Operating System for Images?
Is the world of digital imaging at the brink of disaster?

Thinking About Convergence
More and more devices mix different features. Not many do it well.

It is tempting to blame illegal downloads for the decreasing sales of Audio CDs, but a closer look at the music business shows us that the issues facing record companies today are much more deep-rooted. Read Trend Analysis

The New Laws of Digital Technology

Forget functionality, welcome to the age of the User Experience…

User Interface Friction Benchmarks: Windows Vista

Eye-candy aside, how does the new Aero interface stack up compared to Windows XP and Mac OS X in terms of low-level user interface efficiency?.

Understanding User Interface Friction

A new concept to help us understand, define and quantify differences in user experience of operating systems, software, and digital devices.

The New York Times, the International Herald Tribune, Wired, ZD Net...
Major news media all around the world turn to the Pfeiffer Report for expert comments on emerging trend and technologies. Contact us!